Follow us through our interactive digital journey!

As a new and dynamic design team we want to create exciting and playful interactions using digital inputs and analogue outputs (or vice versa)
Big or small, exciting and kitch or an everyday necessity. We are striving for playful innovation.

Saturday, 19 February 2011

The Fun Theory

http://www.thefuntheory.com/
Our ideas were also influenced by this idea of The Fun Theory. By turning an everyday activity into an interesting task or by adding an exciting element, the differences in the public's behaviour was clear to see and really quite fascinating to watch.




No comments:

Post a Comment